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A data-driven marketing blog

Want to learn how you can translate incredible data list information into killer marketing campaigns? Want to better understand how data research and models can enhance the data you already have?

Why Data and Analytics Initiatives Fail

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Why Data and Analytics Initiatives Fail

  • 2 min read
  • Oct 21, 2019 12:44:41 AM

New Marketing Realities: The intersection of technology and culture

  • 2 min read
  • Oct 20, 2019 11:54:47 PM

Speed, Cost and Trust - a Roadmap for Data and Analytics Providers

  • 2 min read
  • Sep 11, 2019 4:36:32 PM

Medicare Marking Toolkit

  • 5 min read
  • Aug 14, 2019 3:12:34 PM

The Problem with Assumptions

Medicare AEP is coming, October 15, 2019

  • 1 min read
  • Jun 26, 2019 3:18:53 PM

The Value of Predictive Targeting & Direct Mail

The Day My Digital Connection Died

  • 3 min read
  • Jun 18, 2019 3:37:13 PM

AI-Assisted Consumer Targeting 103 -

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