<img height="1" width="1" style="display:none" src="https://www.facebook.com/tr?id=204513679968251&amp;ev=PageView&amp;noscript=1">

Do You Even Data

A data-driven marketing blog

Want to learn how you can translate incredible data list information into killer marketing campaigns? Want to better understand how data research and models can enhance the data you already have?

Survey Response Rates in the Time of COVID-19

The past few weeks have required fundamental changes in the way consumers and businesses operate, in the US (and globally). With 175 million people in the US currently being asked to shelter at home, activity in the streets of many of our cities and towns has slowed to a crawl.

Is Your Direct Mail Missing Millennials?

If you are like most direct marketers, some of your most important direct mail messages are wasted on the wrong addresses. In fact, every year 8 billion pieces of mail are undeliverable as addressed.  This leads to lost revenue opportunities in the billions, and cost overruns in the millions. What's worse, you are missing the Millennials.