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Do You Even Data

A data-driven marketing blog

Want to learn how you can translate incredible data list information into killer marketing campaigns? Want to better understand how data research and models can enhance the data you already have?

Transforming Shopping Losses into Grocery Gains

The competitive landscape in the grocery industry just keeps getting stiffer. Why? One important factor is that shoppers don’t rely on a single store anymore for all their needs. Instead, they are buying specialty items at one store, and more basic ones at another. (Read this article from the StarTribune that inspired this post.) Additionally, “value” has taken on a new meaning for them. Not only is the price of groceries taken into account, but so is time and gas money.

A Look at Recent Online Grocery Planning and Shopping Trends

It's not a secret that we like grocery infographics.

Grocery Spending Trends in 2012

Want to know more about grocery trends and digitally active grocery shoppers? Check out our Grocery Voice Panel.