In 1984, I begin supporting a direct response effort by JCPenney Life Insurance. The primary cash co...
Or I might remark that "those who cannot remember the past are condemned to repeat it.".*
Recently, I read a promotional email from one of my favorite market research vendors. The email’s fi...
George Butler, the father of QeS, has passed away.
In 2020, as we are painfully aware, the consumer got to stay at home. They managed their households,...
Prior to Covid-19, we enjoyed the harmless concept of only 6 degrees of separation from another pers...
Health insurance coverage is provided by several public and private sources in the United States.
A recent Kaiser Family Foundation article** states that in 2020 there will be 3,148 Medicare Advanta...
